20th July 2024

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April noticed plugin EVs take a 56.9% share in Sweden, up modestly YoY from 55.7%. The BEV share fell barely YoY, whereas PHEV share climbed increased. General auto quantity was 21,977 items, up some 7% YoY. The brand new Volvo EX30 was March’s bestselling BEV, its first time within the prime spot.

April’s end result noticed plugin EVs take 56.9% share in Sweden, with full battery-electrics (BEVs) at 30.9%, and plugin hybrids (PHEVs) at 26.0%. These shares examine YoY towards 55.7% mixed, with 33.7% BEV and 22.1% PHEV in April 2023.

volumes, BEVs have been some 2% down YoY towards a rising total market, thus the autumn in market share. PHEVs, nevertheless, have been up in quantity by some 26% YoY, way over the general market common, and thus took a robust 26% share. How sturdy? That is the very best share for PHEVs in over two years.

PHEVs’ relative energy is retaining plugin share afloat to this point this 12 months, as BEVs have really misplaced quantity YoY. Yr to this point, BEVs have bought 25,265 items, down 15.3% from 29,832 items by this level in 2023.

Though the general market can also be down, BEVs are underperforming. Their cumulative share to this point in 2024 is 30.9%, down from 35.6% on the similar level in 2023. PHEVs have taken up the slack, such that mixed plugin share 12 months to this point is 55.2%, solely modestly down from 56.3%, a 12 months in the past.

Why are BEVs performing so poorly? It’s a mixture of incentives now being absent (whereas they have been nonetheless in impact, to the tune of round €4000, a 12 months in the past), the buyer financial system being weak, and most significantly, many BEVs remaining absurdly overpriced relative to ICE friends.

One of the best examples of overpriced BEVs are the Stellantis fashions, with the Peugeot e-208 having an MSRP of SEK 489,900 (€42,470) — over €21,500 greater than its ICE-powered model. Because the internet BEV battery and powertrain manufacturing value premium is now at most €5,000 in comparison with the ICE model, this large worth premium is totally unjustified (for extra on BEV element prices, see final month’s report). Stellantis’ overpricing is deliberate, they merely don’t wish to promote BEVs in Sweden proper now.

In April final 12 months, the mixed gross sales of the BEV variations of Stellantis passenger vehicles — the Fiat 500, Opel Mokka, Opel Corsa, Citroen C4, Peugeot 208, and Peugeot 2008 — amounted to 188 items. Modest, however at the least current. In April 2024? A grand complete of two (sure, two) items.

Was this a transport anomaly that simply affected April 2024? Hardly — their mixed passenger BEV gross sales during the last Three months have amounted to an nearly equally dismal 33 items, from 958 items over the identical interval of 2023.

Maybe the reason being that Stellantis is solely pulling out of Sweden altogether? No. The mixed gross sales of Stellantis non-BEV passenger vehicles in April 2024 was over 1,200 items, elevated from round 1,100 in April 2023. So that they have grown their gross sales of non-BEVs, similtaneously smothering their gross sales in BEVs. Thanks Stellantis!

While Stellantis is the worst offender, Renault and Nissan have likewise dropped their BEV volumes YoY, by over 90% for Renault and over 75% for Nissan.

Most different manufacturers and manufacturing teams have seen YoY BEV gross sales shrinking extra modestly, in step with the typical 15.3% drop in BEVs 12 months to this point, suggesting that the extra basic pressures are at play — the buyer financial system squeeze, and incentive-cuts. Tesla volumes are nearly unchanged YoY.

Geely (Volvo, Polestar, Sensible, Lotus) is among the few manufacturing teams with rising BEV volumes, seeing practically 80% extra gross sales in April 2024 (1,946 items) in comparison with April 2023 (1,093). Becoming then that the brand new Volvo EX30 is the most effective vendor.

In a little bit of optimistic information, diesel-only share was down YoY to six.9% in April 2024, from 10.1% in April 2023.EVs Take 56.9% Share In Sweden

Greatest Promoting BEVs

Having launched solely in December, the brand new Volvo EX30 has had a powerful ascent, and is now on the prime of the charts, having bought 698 items in April.

In second place, the long run favourite Tesla Mannequin Y bought 625 items. The Volvo XC40 rounded out the highest 3, with 536 items.

EVs Take 56.9% Share In Sweden

The highest 20 noticed principally minor shufflings in rank. Just a few fashions noticed respectable beneficial properties in comparison with the earlier month, together with the Volkswagen ID.3, Kia EV6, MG4, and BMW iX1. The Skoda Enyaq, Tesla Mannequin 3, and Honda e:Ny1 dropped rank from their positions in March.

There have been a few notable BEV debuts in April. The Polestar 4, a CUV coupe with a size of 4,839 mm, launched with 23 registrations. Although barely bigger, this doubtlessly competes with the Tesla Mannequin Y, Sweden’s bestselling BEV over the previous 12 months.

The Polestar Four is priced from SEK 700,000 (€60,000), which is considerably greater than the entry Tesla Mannequin Y (SEK 574,170). Autos at these worth factors have already principally transitioned to BEV, so this isn’t going to maneuver the needle on the speed of EV transition in Sweden.

The opposite notable debut was the brand new Mini Countryman BEV, with 16 gross sales. The Mini Countryman is a compact crossover, with size of 4,433 mm (near that of the Kia Niro), and a bit longer than the Volvo EX30 (4,233 mm).

In contrast to the earlier Mini Cooper electrical, this one has a good sized battery of 64.7 kWh (usable), with 30 minutes charging, and may thus deal with longer journeys and doubtlessly function an solely automobile for a lot of of us. It’s priced from SEK 489,400 (€42,000), which undercuts the Niro by about 10%, so could promote fairly properly.

There have been additionally some preliminary registrations for the Sensible #1 and Sensible #3, though at simply 7 items every, these should still be seller samples for now. We are going to have a look at these once more after they step as much as increased volumes.

The brand new Polestar 3, which noticed simply 9 items in March, has now stepped as much as buyer volumes, with 30 items in April. This can be a massive SUV, with size of 4,900 mm, simply barely shorter than the Volvo XC90 and its BEV twin, the EX90. It’s increased driving and fewer “coupe” formed than the Polestar Four mentioned above. It’s priced from SEK 960,000 (€82,500), so gained’t transfer the needle on BEV volumes.

Let’s now flip to the 3-month efficiency:

Though it was overtaken on April gross sales, the Tesla Mannequin Y continues to be very dominant in the long term chart, with extra quantity than the following two fashions mixed.

The Volvo EX30 has now overtaken its older brother, the XC40, and grabbed second place. Three months in the past, it wasn’t within the prime 20.

One other notable climber is the Cupra Born, which is now in seventh spot, an enormous step up from 25th within the prior interval. It’s not clear why Volkswagen Group are pushing gross sales of the Born in Sweden whereas the volumes of the Volkswagen-branded ID automobiles have typically fallen again over current months. Please leap in to the feedback in case you have ideas on this.

For info on Sweden’s fleet transition, take a look at the February report.


The 7% annual development of the auto market was a spotlight towards the backdrop of a broader financial system which is constant alongside in detrimental territory. We now have the GDP figures from Q1 2024, which present a detrimental 1.1% contraction YoY. Sweden has thus spent the previous 12 months in steady recession. The inflation fee has lowered, at 4.1% in March (newest information), from 4.5% in February. Rates of interest have remained at 4% since September. Manufacturing PMI, nevertheless, remained mildly optimistic, with 51.Four factors in April, from 50.Four factors in March.

Mobility Sweden’s chief economist, Sofia Linder, mentioned “We see a cautious optimism available in the market, pushed by the anticipated rate of interest cuts which can provide new impetus to automobile gross sales. Nevertheless, it’s clear that coverage devices are wanted to stimulate the personal marketplace for electrical vehicles, the place corporations nonetheless account for 3 quarters of recent registrations.”

One suggestion of Mobility Sweden is to take away VAT on electrical energy charges at public chargers.

My suggestion is to implement a ZEV mandate (like that newly applied within the UK) to make sure a ground of BEV gross sales for the big auto producers. That is the one method to stop the intentional laggards like Stellantis from intentionally smothering their very own BEVs gross sales (through blatantly overpricing them), whereas persevering with to extend their ICE gross sales.

What are your ideas on the state of Sweden’s EV market? Please be a part of within the dialog under.

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